Twitter Simplified

A simplified approach towards twitter.


An info-graphic that would give you some basic details about twitter and gives you the right way to use twitter to increase your followers, may it be an individual or a brand.

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Posted in: Digital media,Infographics,SNS,Social Networking,Twitter

Qyuki – The First ever Social Networking Site for Creativity

December 5, 2012 marks the birth of the first ever social networking site dedicated to creativity. The new social networking site is named Qyuki. 2 of India’s great talents viz. Shekhar Kapur and AR Rahman, being the founders of Qyuki, the site indeed had to be focusing on creativity.

You can talk a lot about this newly launched social networking site (SNS).The SNS is very user-friendly. It’s very peculiar when it comes to liking and commenting the users’ creations. Its new concept on liking a creation lies in the form of Emotions.

Set of Emotions that Qyuki provides.

The creator’s Emotions, mentioned below they creations.

The Emotions that users share while reading/viewing the creation.

People often create something new only when they are provoked to do so. This might be any incident. The SNS gives a provision to add an emotion that provoked a user to create his creation. This gives the others, an idea about the situation in which the creation was created. Similarly the SNS has a provision for the readers/viewers to react to a certain creation with emotions, that they felt while reading/viewing the creation.
With celebrities like Chetan Bhagat, Imtiaz Ali and a few more, the SNS has taken a very strong stand to promote the creativity that lies inside everyone.

There is so much to explore and interact in the SNS that, I don’t have much words to describe it. I am pretty excited as to what the SNS has to offer me. Don’t miss out in trying it out! Hurry up and showcase your creativity on Qyuki. Hope it goes a long way ahead.

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Posted in: Digital media,SNS,Social Networking

Treasure Hunt Campaign by Eggfirst Advertising

Eggfirst Advertising launches one of their biggest campaigns of this quarter for Shivam Autozone (an authorized dealer of Maruti). The idea is to create value for the brand, using both online as well as offline medium. Eggfirst Advertising is planning to run the first ever car Treasure Hunt campaign in Mumbai on 16^th of December. The campaign is open, only for Maruti owners from Mumbai. The agency sticks to the point of driving traffic to the campaign through digital medium. They are currently using Facebook to driven registration to the campaign. Twitter plays the supporting role in the process of registration. They are inviting all the Maruti owners in Mumbai to participate in this campaign. Registrations for the campaigns are closing on 10^th of December. 

You can register yourself in this campaign by clicking here. 

The Treasure Hunt is organized on a Sunday keeping in mind, the professionals to also take part in the campaign. Treasure Hunt covers the areas from Malad to Borivali. It is basically a team event consisting of 5 members (including the captain). All you have to do to win the Treasure Hunt is to crack the clues in order to reach the checkpoint and find a pluck card. Once you complete finding all the pluck cards from their respective checkpoints, you have to return to the destination and match a pluck cards with their answers. The team that finishes the entire given task ends up wining the Treasure Hunt.

The agency has plans to make everyone happy, by providing incentives to all the participants. There are lots to bag in this Treasure Hunt campaign, and definitely excites me. Moreover, they also have some more on-spot events happening during the campaign. So it stays a win win situation for everyone who participates.  I wish them all success for their campaign, and hope that it ends up being a successful campaign.

So, what are you waiting for? Hurry up before you meet the deadline for registration. Wish you luck to win it.

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Posted in: Brands,Digital Campaigns